On October 19, 2017, the PR & Marketing Committee sponsored an interactive workshop on best practices for video production. Emmy Award nominated Producer/Director Steven Taub, with more than 20 years of experience in the field, shared his experience and best methods to inexpensively create promotional videos for your library and its programs. Topics that were discussed include:
- Video production and library promotion
- Ways to incorporate video media and video marketing into your library’s communications
- Promotion and community participation
- PSA’s, shorts, bios, documentaries, comedy and even the possibility of a video newsletter
If you were unable to attend, you may view a copy of the minutes here.